In today’s digital world and fast ever growing era, there is no shortage of data and in addition to extracting insights from enormous amounts of web data therefore it is essential to learn how to interpret that data to make smarter business decisions.

OBJECTIVE:

Our web analytics training focuses on advanced concepts of data and digital Analytics and dives deep into learning digital analytics from a managerial perspective. Know how to integrate and measure your SEO and social media campaigns so that you can measure the full benefit of each.

TAKEAWAYS:

  • Defining analytics terminology
  • The problem of numbers
  • Building segments for comparison
  • Uncover marketplace patterns and trends
  • Finding value in your marketing
  • Improve campaign performance
  • Creating valuable reports
  • Understanding social CRM and planning
  • Acquire the knowledge and expertise required to clear the web and digital analytics certification exam